Lecture by Mark Potts from Recoveringjournalist.com

He’s here! Mark Potts is right here in front of me. About ten feet away, honestly.

Here is his site. He follows almost thirty fabulous blogs as well, see it under his Essential Readings tab.

Potts said, “I think a lot of journalists—and traditional media executives—are caught up in old ways of thinking about the industry that are being wiped clean by the digital revolution. Without radical new approaches, the old journalistic institutions are suffering through horrible death spirals.”

Regarding hyper local media. Potts said “TBD.com did an amazing job trying to get all the little blogs together. We’re going to link to you and drive traffic to your site. TBD was an incredible model. You’ll see other model’s like that spring up across the country.”

“Darwinian and dog eat dog,” said Potts. Networks of blogs in neighborhoods are becoming very important. People are proud of their community and if they don’t do a good job, the community will reject them.

Passion is what journalism comes down to in hyper local media. People who blog for their communities don’t do it for money! You want people to care about the communities. “Reporters will not care about the pot holes in the road, if it is not the town they live in,” Potts said.

The WikiLeaks founder! That got my attention. “WikiLeaks of course is journalism. You may not like his politics. But just like the editor of The New York Times, the founder is gathering information. Journalism is about disseminating information. To not afford him the same protection other journalists get is damaging to journalists,” Potts said.

He did not take too kindly to the “importance” of Twitter. Potts said, “I heard someone say that Twitter is the new CNN. Really? Too much stuff, it’s not filtered at all. But I think RSS is important.”

HERE IT IS: The quote I longed for and got my heart racing! Would you like to know? Here baby birds, I’ll feed you: “You know what the most important tool for journalists in the last five years? The iPhone!”  Thank you Potts, I now feel validated spending $80 a month on this thing 🙂

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